Sync your GuideMate clients with Brevo to send newsletters

Brevo (formerly Sendinblue) is a free emailing tool for up to 300 emails/day. By connecting it to GuideMate, your clients are synced automatically — no more exporting/importing CSV lists.

What it enables

• Send a start-of-season newsletter to all your clients
• Re-engage clients who haven't booked in over a year
• Announce a new activity (new mountain range, new specialty)
• Send reminders before a scheduled outing

Create a free Brevo account

Go to brevo.com and create an account. The free plan includes unlimited contacts and 300 emails per day, which is more than enough for an independent guide.

Get your Brevo API key

1. In Brevo, click your name in the top right → Profile & Settings
2. API Keys tab
3. Click Generate a new API key, give it a name (e.g. "GuideMate")
4. Copy the displayed key — you won't be able to see it again after closing the window

Enable the integration in GuideMate

1. GuideMate → Profile → Integrations
2. In the Brevo section, turn on the toggle
3. Paste your API key
4. Tap Save

The sync is now active. Every new client created in GuideMate is automatically added to your Brevo contacts. Existing clients are synced as they are updated.

Verify that the sync is working

In Brevo, go to Contacts. You should see your GuideMate clients appear with their name and email.

Send your first campaign

1. Brevo → Campaigns → Create an email campaign
2. Select your contacts (all, or a segment)
3. Write your message
4. Send or schedule

Campaign ideas

Start of summer season: "Climbing season is here — check out the available outings this summer"

End of season: "Thanks for a great season, here are the first ski dates"

Re-engage inactive clients: target clients who haven't had an activity in over a year

New offering: "I've opened a new route in the X range, spots are going fast"

Good to know

• Clients without an email address are not synced (Brevo requires an email)
• Clients referred by a colleague (referrer) are not synced to respect the business relationship
• If a client is deleted in GuideMate, they are also removed from Brevo

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Want to try? GuideMate is free to start — no credit card, no time limit. Data hosted in Europe.